How to organize/set up your blog’s categories and tags

Create them first, and then keep them in a spreadsheet. ONLY use those tags and categories. This will make it easy for visitors to find your content.
Here’s an example of a good category/tag hierarchy:
Categories (more broad):
Breakfast Recipes
Lunch Recipes
DInner Recipes
Snack Recipes
Tags (more specific):
low calorie, sweets, sugar free, superfoods, fruits, veggies,
vegan, vegetarian,

Three easy ways to utilize Facebook for your business

Facebook is a given. It’s the first social media you should have even if you don’t utilize it. Obviously it depends on where your clients are hanging out online, but pretty much everyone and their grandma is on Facebook so here are a couple easy ways you can use it.

1. Create a page for your business:

You really should have a facebook page for your business. I don’t think anyone would be taken seriously as a business if they didn’t. You don’t have to go crazy and post all the time, but you should at minimum have your information, hours, etc. on it. (see my post the bare-minimum of what to include in your website for an idea of what information to get together)

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The bare-minimum information you should provide online for your business

When it comes time to write down the information or copy in your website your mind goes blank: “WHO AM I ??? WHAT DO I EVEN DO?!” So here’s the starting point and you can build from here:

Answer these questions when thinking about your content:

(Remember this: it’s like writing out an invitation to a party or event)

WHO, WHAT, WHEN, WHERE, WHY, HOW

  1. Who you are
  2. What you do
  3. When you’re available
  4. Where you are located
  5. Why (Benefits or why people should work with you)
  6. How to reach you

Give it a test run in the comments below, and download my welcome packet for a free worksheet

(sample of worksheet below)

What to include in your website:

What to include in Home Page:

TAGLINE & PICTURE:

WHAT YOU DO:

QUICK CONTACT INFO:

BENEFITS OF WORKING WITH YOU

What to include in About Page:

HOW/WHY YOU STARTED:

YOUR STORY:

Services/ Products/ Work With Me Page:

OFFERINGS, PACKAGES, OR PRODUCTS:

Contact Page:

PHONE:

EMAIL:

MAILING ADDRESS IF APPLICABLE:

CONTACT FORM:

SOCIAL MEDIA URLS:

 

Services Page Inspiration:

Wondering what to do/how to present the information on your services or “work with me” page? See below. These are from 2014 but it’s important to LOOK LOOK LOOK when you’re thinking about and planning your website or re-brand

Dean Street Society

Alright, I just can’t. I can’t wrap my peabrain around Dean Street Society’s amazing website. I really just… Who MADE this gem?! It’s so fun. All I want in my life is to build websites that make people feel how I feel when I look at this website.

Breaking it on down:

Hillary has broken her services down into uber-cool packages on a main page, and then more in depth on the sub-pages. See parts one and two. I’m totally going to buy every service of her’s one day.

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Write in your own voice

I recently noticed the ‘grabber’ or ‘bribe’ on my site isn’t in my own voice. It’s an honest and fair trade – give me your email, and let’s have a consultation. The problem is that it’s not in my voice. I don’t talk like this:

“start with your FREE consultation”

I talk like this :

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6 Free online Tools to help your business Grow

Here are another 6 Free online Tools to help your business Grow

1. Wufuu – Create Free forms online

Wufoo has really great options for smart forms, conditional responses, adding payment abilities and customized responses. It features a drag and drop interface, so it’s super fast to collect information from your visitors. It integrates with Stripe, authorize.net, MAILCHIMMMPPPP (hello) and all these other partners.

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How to Change the Shipping Settings in your Bigcommerce Store

Shipping:
log in
settings
shipping settings
zones
United States
edit methods
add method
choose the fed ex service you need
configure using your information
Test the prices

Feel-Good People to follow stat

Just came across this post that my girl Tina Hnatiuk posted a quote by today. Her name is Lissa Rankin, which led me to share with my dear friend Brie, who told me about a couple more daily inspiration gods and goddesses she follows. Wanted to share with you…

“I’m now obsessed with the word “pronoia.” It’s the opposite of paranoia, defined as “the belief that everything in the Universe is conspiring to support you.”

Lissa Rankin

1. Lissa Rankin

Quotes by Lissa Rankin:

“Love opens your heart, trumps fear, and paves the way for healing in all aspects of your life.”
― Lissa Rankin, Mind Over Medicine: Scientific Proof That You Can Heal Yourself

“When you focus on gratitude, positive things flow in more readily, making you even more grateful.”
― Lissa Rankin, Mind Over Medicine: Scientific Proof That You Can Heal Yourself

“With all those negative emotions filling her mind and all those stress hormones coursing through her body, no vegetable, supplement, exercise program, or drug was going to be strong enough to counteract the harmful health effects of chronic stress responses on her body.”
― Lissa Rankin, Mind Over Medicine: Scientific Proof That You Can Heal Yourself

“What about the person who smokes, drinks, eats pasta and pepperoni pizza, and lives to be 100 because his life is so full of love, vitality, and purpose that he doesn’t want to leave it? I had a sneaking suspicion that there is a lot more to optimal health than we think.”
― Lissa Rankin, Mind Over Medicine: Scientific Proof That You Can Heal Yourself

2. Tut’s Notes from the universe, Mike Dooley

Quotes by Mike Dooley

“Thoughts Become Things… Choose The Good Ones!”
― Mike Dooley

“Sometimes, when things take longer than you thought they would, it’s just a gentle reminder from your greater self that you have more time than you thought, and that there’s a journey to enjoy.”
― Mike Dooley

“There are only 3 things that can make your dreams come true: your thoughts, your words, and your actions.”
― Mike Dooley

“Think of every single thing that we ‘have to’ do to get through a day as something that we ‘get to’ do… before our turn is over.

Everything is a gift.”
― Mike Dooley

3. Martha Beck

Quotes by Martha Beck:

“The way that other people judge me is none of my business.”
— Martha N. Beck

“Imagine what you’d do if it absolutely didn’t matter what people thought of you. Got it? Good. Never go back.”
— Martha N. Beck

“Bad artists ignore the darkness of human existence. Good artists often get stuck there. Great artists embrace the full catastrophe of our condition and find beyond it an even deeper truth of peace, healing, and redemption.”
— Martha N. Beck

Now, GET OUT THERE and spread some positive vibes!